书画收藏既可带来经济收益，也能带来精神享受，这正是书画收藏投资迥异于证券投资和房地产投资的重要特点，是藏家们热衷于此的重要原因。下面
济南收购字画人员就来讲讲字画收藏投资的四个忌讳内容吧。
Calligraphy and painting collection can not only bring economic benefits but also spiritual enjoyment. This is the important characteristic of calligraphy and painting collection investment, which is different from securities investment and real estate investment, and is an important reason why collectors are keen on it. Let's talk about the four taboos of calligraphy and painting collection and investment in Jinan.
1、一忌“哄抢”
1. First, avoid "looting"
香港在书画收藏投资的高峰期曾出现过好几次“哄抢”现象。有的公司竟专门为香港某收藏机构举办了一次“回流书画专场”，而这些回流的拍品得到好价位的却不多，估计投资机构反有损失。现今，深圳书画收藏投资飙升的行情中，也露出了“哄抢”的苗头，犯了书画投资的大忌。
During the peak period of investment in calligraphy and painting collection in Hong Kong, there were several "looting" phenomena. Some companies have even held a "special exhibition of returned paintings and calligraphy" for a collection institution in Hong Kong. However, few of these returned auctions have received good prices. It is estimated that the investment institutions have suffered losses. At present, in the soaring market of investment in calligraphy and painting collection in Shenzhen, there is also a sign of "looting", which is a taboo of calligraphy and painting investment.
2、二忌“眼浅”
2. Second, avoid "shallow vision"
书画收藏投资须作长期打算，才能获取丰厚回报。××收藏了一幅张大千的真迹，转手赚了2万元云云，确有其事，但这种投机好不要效仿，否则一不小心就会高位套牢。香港人经历了前几年的哄抢，留下了深刻的教训，一般不会再犯这样的错误;财大气粗且又急于入市的深圳收藏家，对此却不得不防。
Investment in calligraphy and painting collection requires long-term planning in order to obtain rich returns. ×× It's true that I collected an authentic work of Zhang Daqian and made a profit of 20000 yuan. But don't follow this kind of speculation. Otherwise, I will be locked up in a high position. The people of Hong Kong have experienced the looting in the past few years and have learned a profound lesson. Generally, they will not make such mistakes again; Shenzhen collectors, who are rich and eager to enter the market, have to guard against this.
3、三忌“跟风”
3. Three Taboos "following the wind"
画商、媒体为了自己的利益，联手炒作画家，借此提高作品而获取利润，已成为书画经营者惯用的手法。所以，“知名度”已不能作为衡量书画家艺术品位、衡量书画艺术品真正价值的有效标准。不跟风才能少上当，从而获取可靠的。
For their own interests, painting dealers and the media have joined hands to hype painters, so as to raise the price of their works and make profits. This has become a common practice of painting and calligraphy operators. Therefore, "popularity" can no longer be used as an effective standard to measure the artistic taste of calligraphers and painters and the real value of calligraphers and painters. If you don't follow the trend, you will be less deceived, so as to obtain a reliable return on investment.
4、四忌“猎奇”
4. Four Taboos "hunting for strange things"
近几年风行的“书画长卷”，从几十米到万米越来越长，好像越长就越有价值。其原因还是投资者不明白收藏的价值规律，一味追求猎奇，而书画界急功近利的浮躁心理，恰好迎合了这种猎奇。但这种“大行活”，想收回投资，很难。
The "long scroll of calligraphy and painting" which has become popular in recent years is getting longer and longer from tens of meters to tens of thousands of meters. It seems that the longer it is, the more valuable it is. The reason is that investors do not understand the value law of collection and blindly pursue novelty, while the impetuous psychology of the painting and calligraphy industry, which is eager for quick success and instant profits, just caters to this kind of curiosity. However, it is very difficult to recover the investment in this kind of "big business".
It is suggested that the investment in contemporary calligraphy and painting collection should be analyzed from the perspective of human nature and the artist itself, so as to be calm and not follow the trend, keep in mind the basic principles, master professional collection skills, determine their own collection investment according to the professional analysis results, and pay attention to us http://www.jinandayatang.com Yes, learn more!
