长期以来,书画一直被认为是投资风险相对较小,而且较其它投资方式也容易稳定获利的投资标的,尤其是近年来,随着书画行情飙升,天价频出,不少人纷纷想在这个市场里分得一杯羹。但需要注意的是,其实书画作为一种特殊的投资商品,并不是一买到就那么简单。
For a long time, Chinese painting and calligraphy have been regarded as the investment target with relatively small investment risk and easier to make stable profits than other investment methods. Especially in recent years, with the soaring market of painting and calligraphy, the sky high prices are frequent, many people want to get a share in this market. However, it should be noted that as a special investment commodity, Chinese painting and calligraphy are not as simple as buying.
因为书画市场上的赝品较多,浑水摸鱼现象普遍存在,即便是一些老行家也难免失手。投资书画要想取得较为理想的投资收益,除了规避赝品风险外,为关键的一步还需要选对画家和作品,也就是大家平常所说的,要学会如何判断一件书画作品的收藏价值。
Because there are many forgeries in the calligraphy and painting market, fishing in troubled waters is a common phenomenon, and even some old experts will inevitably fail. In order to obtain ideal investment income, apart from avoiding the risk of counterfeiting, it is also a key step to choose the right painter and works. That is to say, we should learn how to judge the collection value of a painting and calligraphy work.
一,在书画这个投资和投机成风的时代,规避风险的首要一条就是要防范赝品。俗话说“不怕买贵,就怕买假”,意思就是说买贵了并不可怕,但如果买错了,钱就打水漂了。因为只是要一件名家大师真迹,多花一点钱买下来其实没有什么,因为将来还会慢慢上升到好难。但如果买到的是赝品假画,那就分文不值,因为赝品永远是没有投资价值的。
1、 In the era of investment and speculation in calligraphy and painting, the first way to avoid risks is to guard against counterfeits. As the saying goes, "if you are not afraid to buy expensive goods, you are afraid to buy fake goods." it means that it is not terrible to buy expensive goods, but if you buy wrong goods, the money will be wasted. Because it's just an authentic work of a famous master. It's nothing to spend more money to buy it, because it will be very difficult in the future. But if you buy a fake painting, it's not worth a cent, because the fake has no investment value.
二,收藏书画除追求一些热门的画家作品外,一些相对冷门的画家作品也应该加以关注。不过需要注意的是,越是热门的画家,其假画往往也越多,所以如果书画投资者不是研究某个大师名家的,不要投资过于热门的书画作品,这时可去选择那些二三线名家的作品。原因在于“没有金刚钻,不揽瓷器活”。
2、 In addition to pursuing some popular painters' works, some relatively unpopular painters' works should also be paid attention to. However, it should be noted that the more popular the painters are, the more their fake paintings are. Therefore, if the investors in calligraphy and painting are not experts in studying a certain master or famous artist, they should not invest in the too popular paintings and calligraphy works. At this time, they can choose the works of the second and third tier famous artists. The reason is that "no diamond, no porcelain.".
投资二三类名家作品的好处在于,这类书画作品虽然目前价位相对较低,但往往风险小,而且未来的空间也很大。尤其是对那些通过中长期投资获得回报的书画藏家来说,二三线名家无疑是佳的投资对象。
The advantage of investing in two or three types of masterpieces is that although the current price of these paintings and calligraphy works is relatively low, the risk is often small, and there is a lot of space in the future. Especially for those calligraphy and painting collectors who get returns through medium and long-term investment, the second and third tier celebrities are undoubtedly good investment targets.
二三线名家一般都是在书画市场上具有一定知名度的青年画家,从年龄上看,他们多属于20世纪五六十年代出生且受过良好的学院教育,他们经过数十年辛苦耕耘,目前已具有了一定的知名度,其作品的个人风格也比较鲜明,并得到了市场的一定认可。
Second and third line artists are generally young painters with a certain popularity in the calligraphy and painting market. From the perspective of age, most of them were born in the 1950s and 1960s and had a good college education. After decades of hard work, they have gained a certain popularity, and their works have a distinctive personal style, which has been recognized by the market.