In recent years, China's calligraphy and painting market continues to heat up, calligraphy and painting auctions have reached new highs, and celebrity calligraphy and painting acquisitions have gone through waves. In particular, the works of modern masters of calligraphy and painting have risen to sky high prices, but the demand for art market is still very strong. From less than a dozen auction companies more than ten years ago, there are now hundreds of them. The works of famous artists in modern times have become the objects pursued by collectors. How to choose and collect contemporary Chinese calligraphy and painting works correctly is particularly important.

就当代名人字画收购活动中的两个误区，做下介绍。也许能对当前名人字画收购起到一点正确引导作用。

This paper introduces two misunderstandings in the purchase of contemporary Chinese celebrities' calligraphy and painting. Maybe it can play a correct guiding role in the current acquisition of Chinese celebrities' calligraphy and painting.

误区一：凡是名人字画均可收藏。笔者在与一些字画爱好者的交谈中发现：很多人认为，凡是名人字画均可收藏，他们殊不知在媒体这样发达的时代造就个名人很简单，而当代的名人里面，相当一部分人只是在字画方面具备了一般的绘画技能，根本达不到创作的水平，更谈不上什么个人风格了。绝大多数靠临摹靠照抄别人的东西充实自己，这些人正如当今走马灯式的歌星们，如流星般的影星们。这些字画家连自己的名字都写不好，但是他们的名气都远远超过了其艺术水平。用老百姓的话说：雷声大、雨点小。其名气是媒体吹出来的。所以这部分人的字画作品是没有什么收藏价值的。

Misunderstanding 1: all famous calligraphy and painting can be collected. The author found in the conversation with some calligraphy and painting lovers: many people think that all famous calligraphy and painting can be collected, but they do not know that it is very simple to create a celebrity in such a developed era of media, while a considerable number of Contemporary Celebrities only have the same painting skills in calligraphy and painting, which can not reach the level of creation, let alone personal style. Most of them enrich themselves by copying others' things. These people are just like today's horse lantern singers and movie stars like meteors. These painters can't even write their own names, but their fame far exceeds their artistic level. In the words of the common people, the thunder is loud and the rain is small. Its fame was blown out by the media. So this part of the people's calligraphy and painting works is absolutely no collection value.

误区二：只重头衔不重手头。历来“官本位思想”作怪，所以不少人在收藏字画时往往看的是画家的头衔，以为头衔大，画作就值钱。其实在名人字画收购市场上并不是这样，画家的才干和水平才是重要的。因为有的有头衔的人，一个模式的画有人说作了几万张，还有人说数不过来，不管数得过来数不过来，反正二十年如一日，几乎贩卖的都是那一两个模式的画作，请问这样有头衔的画这么多重复的画有收藏价值吗？

Mistake 2: only focus on the head, not on the hand. In China, the idea of "official standard" has always been a problem. Therefore, many people often look at the title of the painter when collecting calligraphy and painting. They think that if the title is large, the painting is valuable. In fact, this is not the case in the celebrity calligraphy and painting acquisition market. The talent and level of the painter is the most important. For some people with titles, some people say that they have made tens of thousands of paintings of a pattern, while others say that they can't count them. No matter if they can't count them, in any case, for 20 years, almost all the paintings sold are those of one or two patterns. Is there any collection value for so many repeated paintings with titles?